Think differently | It’s time for transformation
Updated: 7 days ago
Having talked with many of you during this period it seems the biggest challenge facing many of us is to think differently and seize the opportunities that a financial downturn or that economic uncertainty can provide.
Each day is posing new challenges within business as we brace ourselves for what the future will look like. Here’s 4 helpful tips to get you thinking differently we have picked up from talking with our clients that we felt worthy of sharing.
The adage applies “if you always do what you have always done, you will always get what you’ve always got”.
Listening to what your customers are telling you about what they want and what you can change to assist them with a better experience should be part of your plan to transform yourself. Relationships matter and when your customers see that you have listened to them and adapted to suit them, you will go a long way toward making the right changes in your strategic direction and delivery, but you will also strengthen those existing relationships.
Don’t be afraid to restructure
Many of you have been dealing with the wage subsidy and trying to get a grip on future staffing. While it’s never pleasant managing potential redundancies and role changes it is a critical time to transform your business creating an effective structure poised to embrace market opportunities.
It’s the people you surround yourself with that can make a transformation stick. While you may not be in the financial position to hire a team of full-time talent, you can tap into outsource workers and freelancers that specialise in areas that can help you transform how your business operates, especially in improving technology, marketing and sales, and customer service.
Understand the financial cog of your business
Having the right financial knowledge and tools can help you transform the operational aspects of your company by increasing cash flow and making informed monetary decisions. In a market place full of uncertainty there is bound to be opportunities and being positioned to fund transformation is key.
We can run you through the numbers and assist with financial partners to ensure you have the adaptability you need to make quick decisions and seize opportunities the market will undoubtedly provide. Email us to get support with crunching the numbers here
Now more that ever is the time to ensure your brand is at it’s best. From signage to your digital presence ask yourself; Is it relevant to your target audience? Is it consistent?
Today’s audiences rely primarily on written and visual content to make their decisions about a company whether it is on a website, on a blog, or on a social media profile. This is an opportunity to leverage their interest and ensure you stand out from your competitors.